Web development is the work involved to create a Web site for either the Internet or an internal intranet. Web development might range from creating a very simple single static webpage of just text to very complicated web-based applications, e-commerce, electronic firms, and social networking communities. There are many subtopics within the realm of Web development. Here are some of the more popular ones.
Off-page SEO or search engine optimization is very similar to on-page SEO in that it also involves optimization of the website content so that the search engine spiders can index it properly and make it accessible to visitors. The major difference between the two is that off-page SEO is usually required by search engines to on-page SEO is usually provided by the web development firm itself. Some off-page factors that are included in off-page optimization include tags, keywords, titles, headers, footers, and so on.
On-page SEO consists of writing Meta tags, article directories, press releases, SEO friendly URLs, and so on. Web developers write HTML code according to the specifications of the client. Some programmers write the HTML as part of the client’s original plan, while some firms specialize in just writing the code. There is quite a bit of overlap between the two disciplines, though. Some programmers work on the client’s basic website design and content, while others add in some advanced features such as shopping carts and Java scripts.
Back-end development refers to adding additional features to the back-end of a web application. These features could include modules, plugins, authentication, data storage, database management, user management, RSS feeds, image manipulation, shopping cart options, and more. There are a wide variety of programming languages used for back-end development, but most of these languages are compatible with C++, allowing for rapid implementation and deployment. A web development company can help you with this aspect of web application development.
The last major segment of the world in which web development companies have a significant presence is social networking. Social networking is the foundation for all internet applications such as Facebook, LinkedIn, Twitter, MySpace, and Friendster. These social networking websites are built on the same codebase as many web applications such as Java, C, Perl, PHP, and more. Therefore, the programmers who write these programs are also highly knowledgeable about the social networking programming languages.