There Are Many Benefits To Having A Social Media Strategy. Which Answer Is Not One Of Them?

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Shahnawaz Alam

Social Media

4 Mins Read

January 28, 2022

There Are Many Benefits To Having A Social Media Strategy. Which Answer Is Not One Of Them

Question: There Are Many Benefits To Having A Social Media Strategy. Which Answer Is Not One Of Them?

1. Social media helps you expand your other marketing efforts.

2. Social media helps you attract buyers.

3. Social media is a key driver for word-of-mouth marketing.

4. Social media helps you send better emails.

Answer: Social media helps to send better emails.

Social media is an integral part of human life in the 21st century.

Nothing beats easy access to your friends, family, and relatives. But social media is one of the most prolific platforms for marketing any business and brand.

Social media marketing, influencer marketing, and affiliate marketing are some of the latest marketing efforts that make reaching new business prospects easier while maintaining the pre-existing customer base.

There Are Many Benefits To Having A Social Media Strategy. Which Answer Is Not One Of Them?

This question comes with four alternative answers, and you have to select the correct answer out of the four. The alternatives suggest four benefits a social media marketer gets from marketing on Facebook, Instagram, Snapchat. Then, you have to select the one that is not true.

In this article, I have explained all four of those alternatives and given reasons behind the correct answer for why it is the right one.

Social Media Helps To Expand Different Marketing Efforts

Social Media Helps To Expand Different Marketing Efforts

Social media adds the humanization factor to the marketing efforts of your business. However, social media platforms like Facebook and Instagram are interactive platforms. They are great for making a good impression on your business.

The brands can stay in touch with the customers through the posts and comments on these platforms. Customers love to get responses from their brands. Social media helps personify a brand.

A brand can learn about likes, dislikes, and current market trends from social media. Then, they can use the data found in social media in other marketing efforts to expand the business.

So this statement is true. In addition, social media helps you boost your other marketing efforts.

Social Media Helps To Attract The Buyers

Social Media Helps To Attract The Buyers

This is the second option that the question offers. Social media indeed does attract many customers to your buying website.

On social media platforms, you can target a specific demographic user base. These audiences will keep in touch with your brand through your social media business accounts.

You can efficiently run social media ad campaigns since you can get a targeted set of social media audiences. As a result, you will notice a quick spike in the inbound traffic on your website. Audiences who love your brand will come to the website by clicking through the Ads.

Social media platforms are populated and have an interactive base of audience. The media are potent to increase the number of attracted buyers. This option is also valid hence it is not the answer.

Social Media Is A Major Driver For Word-Of-Mouth Marketing

Social Media Is A Major Driver For Word-Of-Mouth Marketing

The third answer alternative for the question suggests that social media is a significant driver for word-of-mouth marketing. The statement is true.

Word-of-mouth marketing means the marketing of a brand by the audience. The audience talks about the brands on social media and spreads awareness.

Most social media users talk about the products and the brands they use in their daily life. In addition, they often provide their review on the comment threads of the brand’s comment thread on Facebook or Instagram.

Customers market a brand’s products for free when they are talking about them on social media. Since social media helps word-of-mouth marketing, this statement is not the right answer.

Social Media Helps You Send You Emails Better

Social Media Helps You Send You Emails Better

Social media does not help send better emails. While you can say the other way around, email marketing helps to promote social media accounts. But social media marketing and email marketing are two parallel digital marketing methods. They are both strong and effective marketing mediums. Therefore, the fourth alternative is the right answer as it is not the right statement.

Social Media Does Not Help To Send Better Emails

Social Media Does Not Help To Send Better Emails

Social media offers multiple marketing benefits. You can build your brand awareness, build customer benefits, keep an engaged base of customers, you can promote products, and do lots of other marketing activities. You can partner with an influencer and do influencer marketing for a brand.

Social media offers to help you expand your marketing initiatives; it also helps attract buyers. But there is no direct way to send better emails using social media. So the fourth alternative option is the right answer.

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